UX Strategy Musings from Will Tschumy, Microsoft User Experience Advisor

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See Will Here: TiE Panel discussion on July 26th, 6-9pm Santa Clara, CA

July 23rd, 2007 by Will Tschumy

I’ve been asked to participate in a panel on “Designing for the mass market and the Long Tail”

Check out the details here

TiE Consumer Technologies SIG is pleased to announce its next event, focused on “Designing for Mass Markets and the long tail”.

Why do some consumer products click and some don’t? How big of a role User Interface(UI) aspects play? What are some of the hot topics in this area?

If you are in the business of Consumer products, and are looking for new trends and opportunities in User Interface design this panel cannot be missed.

Some of the questions this group will discuss:

– Basic principles of good UI design
– “Usability” stories from iPhone, Wii, Vista…
– Creating Products by Collaborating with Users
– Hot topics in UI design
– Next wave of innovation in UI design
– What are new trends that present opportunities for entrepreneurs
– Q&A

Hope to see you there!

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