UX Strategy Musings from Will Tschumy, Microsoft User Experience Evangelist

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Y! Brickhouse, RIP

December 11th, 2008 by Will Tschumy

At least according to TechCrunch.

I don’t usually comment about news articles, but this one just makes me sad (particularly not from TechCrunch – but where else am I going to go for Valley news?  Valleywag?).  I had a special place in my heart for BrickHouse, not so much for what it did (which was pretty cool), but rather for how it did it.

Numerous organizations within the valley modeled themselves on the hack days that Brickhouse became famous for.  It was a great way to take and idea and get it to a prototype quickly.  We used this at Flock, and I know several other orgs that use similar processes to get ideas fleshed out.

It’s particularly sad for me because I used Brickhouse hack days as a model for the work for the Phizzpop Design Challenge.

One of the most troubling things during the bust was the wholesale abandonment of the ideas and processes of the web 1.0 start-ups.  Let’s hope in this downturn that practices like Brickhouse hack days don’t get lost.

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