UX Strategy Musings from Will Tschumy, Microsoft User Experience Evangelist

How Design Impacts the Bottom Line
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I’m really getting excited about MIX this year.  Based off the work that Chris, myself and the other UXEs have done, we’ve been able to secure a dedicated UX track for MIX08.
You’ll see Lou Carbone (Experience Engineering and author of “Clued In”), David Armano (Critical Mass, and author of Logic + Emotion), Dan Roam [...]

I’ve been asked to participate in a panel on “Designing for the mass market and the Long Tail”
Check out the details here
TiE Consumer Technologies SIG is pleased to announce its next event, focused on “Designing for Mass Markets and the long tail”.
Why do some consumer products click and some don’t? How big of a [...]